Hercules Concrete Website
A conversion-optimized website with a custom CMS that helps Hercules Concrete showcase their craftsmanship, generate local leads, and grow their presence in a competitive contracting market.
Hercules Concrete needed a professional website to showcase their stamped, colored, and high-quality concrete work. Without a digital presence, they were relying solely on word-of-mouth and referrals in a competitive market across Hamilton County and the north side of Indianapolis. To build credibility and capture new leads, they needed a site that would reflect their craftsmanship and convert visitors into customers.
We designed a modern, mobile-optimized website tailored for local SEO and conversion. The site highlights Hercules Concrete’s stamped patios, driveways, sidewalks, and outdoor living projects through a clean gallery, detailed service pages, and strong calls to action. A custom CMS was implemented to allow the client to easily upload photos and descriptions of new projects without relying on outside help—empowering them to keep the site fresh and relevant as their portfolio grows.
Lead capture forms, quote request buttons, and SEO-optimized service content ensure the site performs well in local searches and provides users with clear next steps. The visual design and content structure are crafted to build trust quickly, giving homeowners confidence in the brand’s quality and professionalism.
Now live, the Hercules Concrete website is generating local traffic and serving as a strong digital foundation to support growth, promote recent work, and win new business.
Key Insights
Challenge
Hercules Concrete needed a professional website to showcase their stamped, colored, and high-quality concrete work. Without a digital presence, they were relying on word-of-mouth in a competitive market. They needed a way to display their craftsmanship, attract new leads, and grow visibility across Carmel, Noblesville, Fishers, and surrounding communities.
Result
We built a conversion-focused, mobile-optimized website tailored for local SEO. A custom CMS was implemented to allow the client to manage project galleries and service updates in-house. The site includes clear service breakdowns, SEO-optimized content, lead capture forms, and a project gallery—all designed to attract local homeowners searching for concrete services.
Early Wins
The site now positions Hercules Concrete as a credible and competitive option in their local market. Their internal team can easily update content through the CMS, and the SEO-friendly structure supports long-term visibility. The website now serves as a hub for leads, referrals, and marketing campaigns. Lead were coming in within 10 days.
Client Testimonial
They built my website! Five stars.
Taylor DeLong, Owner, Hercules Concrete